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Monday, December 11, 2023
Jamie Barton
Jamie Barton
Jamie Barton (she/her) resides in Boston with her cat. Jamie graduated college with an English major journalism minor. As journalists, we are never afraid of exposing the truth. We research, write, and report – that’s our job. Your job is to listen and agree.

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Jaguar needs to be held accountable for BLM protester dying after being struck by car

During the early hours of Saturday morning, a small group of protesters gathered on a section of Interstate 5 that had been blocked off by the authorities, said Trooper Chase Van Cleave of the Washington State Patrol. It was one of many protests that have been organized in Seattle and across the country since the killing of George Floyd in police custody in Minneapolis in May.

Summer Taylor, 24, (they/them) is dead and Diaz Love, 32, (they/them) is still in critical condition. Marching for black lives shouldn’t be a death sentence yet racists have flooded posts/videos about this event, celebrating it, and calling them “road kill” They were human beings.

Summer Taylor, 24, killed by Dawit Kelete.
Diaz Love, 32, remains in critical condition

The protesters had been on the highway for a little over an hour when a white car drove southbound through a blockade and toward the protesters at a “high rate of speed,” striking both victims, Trooper Van Cleave said. The driver continued southbound for over a mile before stopping, he said.

Photo provided by the Washington State Patrol shows the vehicle of Dawit Kelete who is suspected of driving into a protest on Interstate-5 in Seattle.

Trooper Van Cleave identified the driver as Dawit Kelete, 27. Mr. Kelete, who The Seattle Times reported is from Seattle, was booked into the King County Jail on Saturday morning on a charge of vehicular assault, according to jail records.

What Jaguar Must Do

Recently, the company Aunt Jemima and Quaker Foods announced they will (finally) be rebranding – in response to criticism concerning racial stereotyping and insensitive cultural depictions.

Following the Memorial Day death of George Floyd in police custody, as well as the subsequent protests in support of the Black Lives Matter movement, some of the world’s largest food and beverage companies have been forced to reexamine products with problematic pasts. While Jaguar’s name and logo might not depict racial stereotyping, it does feature a picture of a large wild cat known as a Jaguar, known for it’s speed and it’s aggressiveness. Their new logo is of the Jaguar bearing it’s teeth, proving the company is promoting aggression.

We propose Jaguar rebrands to something not known for speed and killing, like a red panda, which are extremely cute, and not fast or dangerous.

Red Panda photo from Marwell Zoo/PA

Dodge Still Remains Silent

This request should be combined with Dodge rebranding their organization after the Charlottesville car attack.

On August 12, 2017 James Alex Fields Jr. deliberately drove his car into a crowd of people who had been peacefully protesting the Unite the Right rally in Charlottesville, Virginia, killing Heather Heyer, 32 and injuring 28 others. Fields had driven from Ohio to attend the rally.

Dodge remains to have yet change their name and logo – despite by keeping it, the company is mocking the victims of the attack for what they couldn’t do in time, including their logo depicting a ram.

The challenger rammed into protesters who were unable to dodge it. Absolutely disgusting! #ChangeItNow!


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